which statement about public relations is correct

Whether you're looking for a new position or a new employee, start your search on the PRSA Jobcenter. We often presume that we know how individuals from other groups will think because we have seen messages in the media and we presume to know how the other will respond. A companyis a business entitythat produces several types of product, whereas a brandis a term used to label a specific product or a limited family of products. The shoes also include a symbolic red dot on the toe with which to kick Nike. The following principles represent best practices in crisis management: be prepared, do the right thing, communicate quickly and accurately, and follow up. Handling unfavorable publicity means being honest with consumers and putting public interest first. Accurately define what public relations activities can accomplish. The idea of inbound marketing is that you bring people in to learn about your product using content marketing and then you can make sales to them in the context of a relationship where they found you rather than vice versa. B. Solved all AT&T 2:49 4 Exit 1 Which is an accurate | Chegg.com The scenarios outlined in the Code provision are actual examples of misconduct. For example, during the 1980s, the Marlboro Country Music Tour took famous country stars to major coliseums throughout the country and featured talent contests that brought local bands up on stage, increasing the audience even further. This section describes a few notable PR campaigns over the years. b- Publicity-based public relations do not. If an advertisement for a mattress describes its features and price, a blog funded by the mattress brand might compare the pros and cons of many different mattresses, perhaps with a bias for the brand. Former President Bill Clinton described his political battles in terms of a brand war: [The Republicans] were brilliant at branding. In 1953, studies showing the detrimental health effects of smoking caused a drop in cigarette sales. An important part of maintaining a consistent brand is preserving the emotional attachment consumers have to that brand. More recently, Blackwater Worldwide, a private military company, dealt with criticisms of its actions in Iraq by changing its name. In cases when consumers have discovered that trusted sources were content marketers rather than independent reviewers, the revelations have created public relations problems for the brands. Work 37.5 hours per week and commit to a minimum of 375 hours for the duration of the internship. Now here is whats interesting about the third-person effect. Roosevelts personal tone and his familiarity with the medium of radio helped the Fireside Chats become an important promotional tool for his administration and its programs.

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